THE WE USED CAMPAIGN TOOK A TONGUE IN CHEEK LOOK AT THE PROMOTION OF NEW ALBUMS BY STATING THE OBVIOUS. IT WAS ROLLED OUT IN THE STYLE OF THE GREAT VW ADS BY DDB & SHOT IN SUPER 8, THE STILLS CAMPAIGN FOR THE ALBUM COVER WAS ALSO SHOT IN ILLFORD B&W FILM.
WE USED GUITARS
Created for the release of 'White Deer Park' by EMI band, Papa vs Pretty. The 'We Used' Campaign took a tongue in cheek look at the promotion of new records by bands, by stating the obvious. It was rolled out in the style of the great VW DDB ads & shot in Super 8, the stills campaign for the album cover and print ads were also shot in Illford B&W film.
WE USED TELEPHONES
WE USED A BAND
WE USED STRINGS
WE USED DRUMS
WE USED LYRICS
TAME IMPALA - INNERSPEAKER
TAME IMPALA - INNERSPEAKER (EPK)
TAME IMPALA - LONERISM
TAME IMPALA – LONERISM (EPISODE ONE)
A TRAILER FOR THE ALBUM RELEASE WITH AN INTERVIEW THAT STALLS AND NEVER KICKS OFF.
TAME IMPALA - LONERISM (EPISODE TWO)
EPISODE TWO TAKES A LOOK BACK TO THE INTERVIEW FROM THE FIRST ALBUM, INNERSPEAKER TO KEVIN'S INSPIRATION TO MAKE POP MUSIC THAT IS ROLLED OUT ON THIS ALBUM LONERISM.
TAME IMPALA - LONERISM (EPISODE THREE)
THE THIRD EPISODE LOOKS AT TOURING, WRITING ON THE ROAD AND THEIR FIRST PERFORMANCE OF THE ALBUM AT SPLENDOUR IN THE GRASS IN BYRON.